SEO & GEO services
Keep up with search.
Search is changing. We help brands with authority-led SEO and GEO through sharper content, stronger structure and ongoing optimisation built around how people discover businesses now.
Visibility is changing. Your strategy should too.
People are asking AI tools for recommendations, summaries, comparisons and expert answers before they ever reach your website. We help brands build the foundations to show up in those moments, with improvements that make your expertise easier to find, easier to trust, and easier to cite.
SEO strategy.
We define the search opportunities that matter most for your brand, audience and commercial goals. That means looking beyond vanity rankings to understand intent, competition, content gaps and the pages most likely to drive useful traffic.
GEO strategy.
Generative engine optimisation helps your brand become easier for AI search tools and LLMs to understand, reference and recommend. We improve content clarity, entity signals, topical authority and structured information so your brand has a better chance of appearing in AI-led discovery.
Content optimisation.
Good content needs to answer the right questions with enough depth, clarity and credibility to earn attention. We optimise pages, blogs and service content around search intent, audience needs, internal linking, metadata and AI search visibility.
Technical SEO.
A strong visibility engine needs solid technical foundations. We review site structure, performance, crawlability, indexation, redirects, metadata, schema, accessibility and Core Web Vitals to help your website work harder behind the scenes.
Ongoing SEO support.
Our ongoing support keeps you up to date with the latest changes and gives you regular recommendations, content opportunities, performance reviews and practical improvements that keep your visibility moving in the right direction.
Visibility with staying power.
41.75%
average monthly increase in total orders placed.
83.14%
increase in sales after 1 year
104.9%
increase in organic visits after 1 month.What our clients say
"Beyond the initial launch, KOTA have continued to support us over the past 12 months with ongoing SEO, helping us build visibility and performance in a really strategic, considered way. Their team are creative, knowledgeable, responsive, and genuinely invested in delivering long-term value, not just a one-off project. We’ve felt supported at every stage, and the collaboration has been both seamless and enjoyable."
"Beyond the initial launch, KOTA have continued to support us over the past 12 months with ongoing SEO, helping us build visibility and performance in a really strategic, considered way. Their team are creative, knowledgeable, responsive, and genuinely invested in delivering long-term value, not just a one-off project. We’ve felt supported at every stage, and the collaboration has been both seamless and enjoyable."
AI search is here. Is your brand showing up?
SEO in 2025: Why brand, trust, and off-site signals matter
SEO in web design: Our approach in 2025 (and why it works)
AI Search, zero-click SEO and Google’s May update
Bad UX is killing your SEO, conversions and trust — here’s how to fix it
Can interactive website designs be SEO-friendly?
FAQ's
Services ranging from SEO optimisation, content creation, social media management, to email marketing and PPC campaigns can significantly boost your online presence.
Look for providers with a proven track record in your industry, clear communication, and a comprehensive suite of services that align with your business goals. Cultural compatibility and their ability to understand and amplify your brand voice are also pretty crucial for a harmonious partnership.
Navigating SEO complexities, content creation, and multi-channel management are common challenges we support here at KOTA. We offer expertise and resources to tackle these areas.
By providing insights into audience behaviour, content trends, and performance analytics, marketing support services can refine your content strategy for better engagement and ROI. We can help you identify opportunities for standing out in your content approach.
It really depends on the scope, complexity, and nature of what you need. It’s important to align your expectations with your marketing objectives and the value these services bring to your digital presence. Investing in quality support can lead to significant returns in terms of engagement, brand visibility, and ultimately, revenue growth.
We’ll set clear KPIs (Key Performance Indicators) related to your marketing objectives— be it increased traffic, higher engagement rates, improved SEO rankings, or more leads and conversions. And our regular reports and analytics reviews will help you track progress, understand the impact, and adjust strategies for optimal performance.
Interested in working with KOTA?
Drop us a line at
hello@kota.co.uk
We are a Creative Digital Agency based in Clerkenwell London, specialising in Creative Web Design, Web Development, Branding and Digital Marketing.